Log In
Sign Up
We power the future of digital experiences with secure, AI-driven connectivity. From agile networks that enable hybrid work to intelligent workplaces that advance sustainability and well-being, we help businesses stay resilient. Our industry-leading networking platforms and AI-powered portfolio—spanning LAN, WAN, security, and IoT—are transforming how CIOs build, secure, and optimize the connected world.
To drive this transformation and deepen customer connections, we’re seeking a Product Marketing contractor to develop compelling messaging and content to support our market-leading Switching portfolio.
As a part of the Cisco Networking Product Marketing team, you’ll help shape our product messaging, positioning, and content, working closely with product, sales, and customer teams to amplify our story in the market.
What you’ll do:
Develop deep expertise with switching and access networking technology, spanning a portfolio of hardware, software, and AI technology.
Collaborate across Product and go-to-market teams to develop comprehensive positioning and messaging focused on customer outcomes first
Create compelling product content and technical thought leadership to engage with the largest enterprise customers in the world and a wide range of audiences, from executive to technical practitioners
Deliver compelling and concise demos of key product capabilities and use cases, live and recorded
Lead website content creation that accelerates customer understanding, interest, and purchase intent for Cisco wireless solutions
Analyze quantitative product, pipeline, and market data to guide content development
Who you are:
You love the challenge of learning the complexities of a complex technical ecosystem and finding simple, effective ways to communicate solutions to customers
You take a structured, proactive approach to developing messaging and positioning, leading with a customer-first view of the market and the problems to be solved
You’re comfortable working cross-functionally with technical and business-focused stakeholders
You’re a clear communicator and can balance written and verbal content with ease
You delight in explaining new technology and solutions, finding novel ways to use product as a way to tell a business story
You’re not afraid to challenge the status quo, combining data, qualitative insights, and other inputs to set projects on the right track
You have 4+ years of hands-on experience in networking
Key skills for the IC role:
Core messaging and positioning. Working across products and solutions to identify and evangelize unique, compelling, and differentiated customer value propositions
Collaboration across the BU: Working with and pushing back against product, engineering, and support to create simple, unified messages for customers
Content creation. Working across written, presentation, and digital media to create compelling sales enablement and customer-facing content that requires minimal design support
Writing skills. Top 10% writing skills. Ability to construct, draft, copyedit, and publish high-quality written content (blogs, position papers, abstracts) for a wide array of audiences (technical, executive, practitioner, business, etc)
Thought leadership. Ability to synthesize complex technical topics and market dynamics and develop novel points of view that can reinforce the Meraki and Cisco brand leadership. Demonstrated track record of effective published thought leadership in their name.
Competitive enablement or programs. Experience building competitive sales enablement and marketing content for a technical product
Working directly with creative teams (web, video, graphic design) to deliver final assets
Pipeline measurement and analysis (SFDC, Tableau, etc.)
Baseline requirements for all PMM
Worked in growth / high-growth tech
Partnered with an enterprise or partner/channel sales motion
Customer-facing skills (written, presentation, discovery)
Public speaking / webinar skills. Strong presenter, comfortable with an audience.
Clear storyteller, customer-focused
