Manager of Patient Advocacy & Engagement Full Time

We are seeking a motivated and creative individual to join our growing Patient Recruitment Marketing (PRM) Team in the position of Manager of Patient Engagement & Advocacy.

In this role, you will lead the Patient Recruitment Marketing team, reporting to the Patient Recruitment Director, and be directly responsible for managing patient recruiters, patient screening volume, generating new patient leads through defined Patient Recruitment and Retention strategies, thereby increasing Elite Clinical Network’s national expansion through a variety of marketing duties and tasks. You will work with the marketing team on various patient recruitment campaigns across the United States, utilizing multiple channels. You will assist execution and direction of ECN’s internal patient recruitment marketing team with a keen emphasis on ROI and reporting.

Responsibilities

• Assist in supporting marketing efforts of Elite Clinical Network from a corporate and site-specific perspective, including contributing to the creation of meaningful content targeting patients.
• Assist the marketing team with patient recruitment activities to optimize the visibility of clinical trial sites within the network, including patient recruitment funnels across channels (radio, print, grassroots, Google Ads, and Facebook Meta).
• Provide management and oversight of patient recruiters and related vendors, including allocation of spend and ensuring quality, accuracy, and adherence to timelines.
• Onboard and train new patient recruiters.
• Identify recruiter or site burden, and assist in implementing effective solutions.
• Escalate employee performance issues and concerns to your Director in a prompt, professional manner.
• Clearly demonstrate patient recruitment performance with ROI metrics and associated reporting frequently.
• Manage and organize CTMS patient and study data.
• Create and implement process flows and train patient recruiters on procedures and best practices.
• Drive patient recruitment strategies through outreach activities as directed by the Head of Marketing and/Director of Patient Recruitment.
• Serve as point-of-contact with all patient recruiters and assist in communication with Site Managers (SM’s).
• Assist in the management of patient recruitment/engagement spend in accordance with sponsor budget requirements.
• Effectively, multitask and balance patient recruitment/engagement activities across a multi-site, multi-entity environment.
• Follow study timelines and trends closely and assist in the execution of recruitment strategy as needed.

Qualifications

• Bachelor’s degree in marketing, communications, life sciences, community health, public health or related field. Life sciences and higher-level degrees preferred.
• Excellent communication, presentation, and interpersonal skills.
• Self-motivated and a team player.
• Ability to work collaboratively in a fast-paced and dynamic environment.
• Minimum of 3 years of SEO or SEM experience; experience in health marketing is a plus.
• Preferred 5+ years of experience in Patient Recruitment.
• Experience managing large patient recruitment teams.
• Knowledge of Google Analytics, Google Ads, Facebook (Meta)/IG marketing, other online advertising verticals and CTMS.
• Proficient in current recruitment best practices and trends across the industry.