Company Description
LVLUP Health is a fast-growing, Australian-founded wellness brand redefining the supplement industry through science-backed, practitioner-grade formulations that prioritise real results. Established in 2020 by nutritionist and naturopath Kyal Van Der Leest, LVLUP Health was built to challenge conventional supplement standards by integrating cutting-edge peptide science, advanced nutritional actives, and carefully selected herbal extracts into clinically relevant, highly efficacious products.
Our formulations are trusted globally by healthcare practitioners, clinics, naturopathic dispensaries, and premium health retailers. Every product is developed with a relentless focus on quality, innovation, and measurable outcomes, empowering both individuals and professionals to elevate resilience, performance, and long-term wellbeing.
Role Description
The Creative Strategist & Growth Lead is responsible for building, owning, and scaling LVLUP Health’s marketing and growth engine.
This role is accountable for driving revenue, brand authority, customer acquisition, and retention through a unified, high-performance marketing system, as well as managing channels and campaigns.
You will lead the transition from an agency-reliant structure to a cohesive, in-house-led growth engine, integrating creative, performance, affiliates, and lifecycle marketing into a single scalable system.
This role sits at the intersection of:
Growth Strategy & Commercial Execution
Offer, Funnel & Campaign Architecture
Creative Direction & Content System
Affiliate & Influencer Growth Engine
Agency & External Partner Management
In-House Marketing Build-Out
Social Media & Community Oversight
Lifecycle Marketing & Retention
Performance, Data & Optimisation
What Success Looks Like
Qualifications
Proven experience in a Creative Strategist, Growth, or Marketing Lead role within a high-growth business.
Strong Ability To:
Key Traits
Structure & Support
This role is supported by internal and external resources for:
Allowing focus on:
How to Apply
This is a fully remote role and applicants may be based anywhere globally.
If this opportunity aligns with your experience, please submit your resume and a brief cover letter outlining your relevant experience to molly@lvluphealth.com, rather than applying via LinkedIn.
Applications sent directly to the above email will be prioritised.
We look forward to reviewing your application and exploring how you can contribute to the next phase of LVLUP Health’s growth.
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