Sr. Marketing Strategy Partner Full Time

Take a leap and join our team!

At Gesa, we believe in the power of our people. Coming from all walks of life, our team members’ individual stories and unique experiences are our most valuable asset. But it’s how we come together, igniting our collective compassion and commitment to empowering our communities, that makes us succeed. Because we know we go further when we go together.

Here you can join a team who is passionate about serving others, has a desire to do good, and shares a deep love of people. You can engage in meaningful work that impacts your community. You can challenge yourself and grow in your career. And, you can rest assured that your wellbeing and prosperity are our priority.

Get to know us: About – Gesa Credit Union{rel=”noopener noreferrer” target=”_blank”}

Role Summary:

The Sr. Marketing Strategy Partner is an individual contributor role responsible for shaping and advancing credit union marketing strategy in support of market expansion and market growth initiatives. Serving as a trusted strategic advisor, this role partners closely with Sr. and Chief-level leaders and cross-functional stakeholders to inform strategic decision-making through market insights, performance data, and member behavior analysis. The Sr. Marketing Strategy Partner plays a leading role in designing and evaluating test-and-learning pilots, assessing national market opportunities, and translating results into actionable recommendations that guide prioritization, investment, and scaling decisions. Operating with strong strategic judgement and influence, this role ensures marketing strategy is aligned to credit union growth priorities, brand standards, and long-term business objectives.

What You Will Be Doing:

Serve as a trusted strategic marketing partner to assigned business unit leaders, building deep understanding of priorities, growth opportunities, and business challenges

Lead the development of integrated marketing and go-to-market strategies that align business objectives member needs, and credit union growth goals, including market expansion

Implement test-and-learn initiatives — design pilots, evaluation results, and translate learnings into strategic recommendations and scalable approaches

Represent Marketing in business unit and strategic planning forums, providing insights, and recommendations that influence prioritization, investment decisions, and long-term direction

Drive cross-functional alignment across products, digital, operations, analytics and member experience teams to ensure cohesive strategy development and execution

Translate market research, member insig