Social Media Content Creator Full Time

The Body Art Alliance (BAA) is at the forefront of innovation, creating the tools and products to better serve our artist. From the first truly wireless tattoo machine, to the groundbreaking novel tattoo parlor on a cruise ship, BAA has cultivated the industry and been the “first of many.” We are dreamers, artists, creatives, innovators and pioneers, driven to propel the body art community across the world.

We’re here to elevate, empower and take our industry to the next level. Our family of brands will continue to be led by their day one founders and continue to create and oversee our innovative product lines. While we are better united, our brands will always have that special touch that makes them unique. Our new partnership will allow us to create, design and manufacture products, create best-in-class educational content that transcends, and have a direct social impact in the communities we serve.

The Body Art Alliance welcomes you home! Discover all that we offer and join our winning team.

About The Role

The Social Media Content Creator is a creative, fast-moving and organized role focused on producing high-quality original content for the Company’s social media channels. This position is primarily responsible for filming, editing, and publishing engaging video and visual content across multiple social platforms.

The Social Media Content Creator will manage content for several brand accounts with large audiences and must be able to produce compelling content quickly while maintaining strong brand voice and quality. The role will work closely with marketing, artist relations, and product teams to create content that highlights artists, products, education, and industry culture.

This position requires someone who understands how social content works on modern platforms and can consistently create content that captures attention, drives engagement, and supports brand growth.

Responsibilities

• Film, edit and publish original short-form video and visual content for social media platforms.
• Create engaging content for approximately 3-4 company brands with established social audiences.
• Produce high-quality video content quickly, including reels, short-form tutorials, product highlights, artist features, and promotional content.
• Capture content on-site by occasionally traveling to tattoo studios, conventions, and industry locations.
• Edit video content with strong pacing, hooks, captions, and platform-native formatting.
• Repurpose long-form or existing content into social-first formats.
• Maintain consistent content production and publishing schedules across multiple brands.
• Collaborate with internal teams including marketing, artist relations, and product teams to develop creative content ideas.
• Monitor social media performance and identify content formats that perform well.
• Engage with audiences through comments, messages, and community interaction when needed.
• Stay current on social media trends, content formats, and editing styles to ensure content remains relevant and competitive.
• Assist with managing comments, feedback, and customer concerns posted on social media platforms.
• Perform other related duties as assigned.

Skills

• Strong video filming and editing skills with the ability to produce content quickly and efficiently.
• Experience editing short-form video for platforms such as Instagram Reels, TikTok, and YouTube Shorts.
• Strong understanding of social media storytelling, pacing, hooks, and engagement tactics.
• Familiarity with editing software such as Adobe Premiere, Final Cut, CapCut, or similar tools.
• Ability to create visually compelling content tailored for each platform.
• Strong organizational skills and ability to manage multiple brand projects simultaneously.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Excellent communication and creative problem-solving skills.
• Positive attitude with strong attention to detail.

Key Performance Indicators (kpi)

• Volume and quality of original content produced each month.
• Growth in engagement, reach, and views across assigned brand accounts.
• Ability to maintain consistent posting schedules across multiple brands.
• Performance of video content including watch time, shares, and interactions.
• Ability to identify and replicate high-performing content formats.
• Timeliness and efficiency in producing and editing content.

Qualifications And Education Requirements

• 2+ years experience creating social media content for brands, businesses, or personal platforms.
• Demonstrated experience filming and editing video content.
• Portfolio of social media content required.
• Experience working with social media platforms such as Instagram, TikTok, and YouTube.
• Understanding of social media analytics and performance tracking preferred.
• Background in media, marketing, communications, or related field preferred.

Physical Requirements

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds if needed.
• Ability to occasionally travel to tattoo studios, conventions, or partner locations to capture social media content.

Total Rewards

We are constantly adapting to provide our employees with an optimal workplace. We believe that your work should be engaging and rewarding. Below are just a few of the benefits to our employees:

• Medical, dental, vision and supplemental insurance offerings
• 401K match
• Paid time off in addition to paid holidays
• Wellness Program
• Incentive Programs
• Employee Referral Program
• Tuition Reimbursement
• Paid Parental Leave

Other Things To Know About The Job

• Location: Hanover, MD
• Remote: Hybrid Role (3 days/week in office)
• Reports to: Director of Artist Relations

At Body Art Alliance (BAA), we don’t just accept difference — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and the community we serve. BAA is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.