Media Specialist Full Time NEW

Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Key Responsibilities

• Support the development of paid media strategies and plans across consumer and commercial audiences.
• Provide support to media team as it relates to research, creative delivery and any other support needed to ensure seamless execution of media plans
• Help facilitate planning tasks across team members and key marketing stakeholders to ensure effective collaboration.
• Provide hands-on creative support when needed, including writing and adapting ad copy when needed, aligning messaging to platform best practices and campaign objectives
• Evaluate and provide feedback on creative performance and quality where needed, helping optimize assets based on data and media insights.
• Help identify the right mix of platforms (LinkedIn, Google Ads, YouTube, programmatic, display, etc.) to reach target audiences.
• Support the media planning process from briefing to execution.
• Build strong relationships with Lenovo stakeholders and members of the vendor community.
• Stay current on paid media trends, technologies, and tools to inform planning and innovation.
• Contribute to testing roadmaps to ensure we’re maintaining a test and learn strategy with new opportunities at the forefront.

Basic Qualifications

• Bachelor’s degree in Marketing, Communications, Advertising, or related field.
• 2+ years of experience in paid media.

Preferred Qualifications

• Strong verbal/written communication
• Exceptional analytical, problem solving, critical thinking and data visualization skills
• Strong project management skills, with the ability to manage budgets, resources, and timelines effectively
• Knowledge of social media, Google Ads, display networks, programmatic, and remarketing.
• Strong analytical skills, with experience using data to inform media strategy and decision-making
• Strong understanding of funnel-based marketing, attribution, and analytics
• Excels at managing multiple initiatives simultaneously within tight deadlines
• Excellent communication, presentation, and stakeholder management skills
• Experience working within a very large, fast-moving organization with many internal and external stakeholders is a bonus

The base salary budgeted range for this position is $65k-80K. Individuals may also be considered for bonus and/or commission.

Lenovo’s various benefits can be found on www.lenovobenefits.com.

In compliance with Colorado’s EPEWA, the expected application deadline for this position is August 2, 2026. This applies to both external and internal candidates.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.