Retail Brand Manager Full Time NEW

Brand Manager, Retail

The Opportunity

This is not your typical brand role. Our client is looking for a dynamic, hands-on marketer to help fuel the growth of a fast-moving retail business in the food space. You’ll be at the center of building brands, launching innovation, and bringing products to life across shelves, screens, and everywhere consumers shop.

If you love rolling up your sleeves, testing new ideas, and making a real impact—this is your kind of role.

What You’ll Be Doing

Build the Brand & Drive Growth

• Bring brand strategies to life that deliver real, measurable growth
• Turn consumer insights into bold ideas that win at shelf and beyond
• Identify whitespace opportunities and help shape the future product portfolio

Create Buzz & Drive Demand

• Develop retail activation strategies that get products noticed—and into carts
• Partner cross-functionally to build compelling sell-in stories and programs
• Help brands show up in a way that’s impossible to ignore

Own the Marketing Execution

• Support media and marketing strategies across key consumer touchpoints
• Work with internal teams and external partners to execute high-impact campaigns
• Track performance and continuously optimize for better results

Win in eCommerce & Omnichannel

• Improve digital shelf presence and shopper experience
• Support strategies that drive conversion and visibility online
• Help connect digital activity to in-store success

Bring Innovation to Life

• Partner cross-functionally to move new products from idea to launch
• Help shape positioning, packaging, and go-to-market plans
• Ensure innovation is grounded in real consumer and customer needs

Leverage Data & Insights

• Turn data into clear, actionable recommendations
• Support decisions around pricing, promotions, assortment, and distribution
• Help build strategies that outpace the competition

Collaborate & Influence

• Work closely with Sales, Finance, Supply Chain, and Leadership
• Bring energy, ownership, and a “let’s go” mindset to every project
• Help drive alignment and execution across the business

Support the Business

• Keep a pulse on performance—sales, margins, and ROI
• Contribute to business planning and ongoing strategy
• Balance big growth ideas with smart financial thinking

What You Bring

• 3–5+ years in brand management, innovation, or growth marketing (CPG preferred)
• Food & beverage experience is a strong plus
• Strong understanding of retail, commercialization, and brand building
• Experience with eCommerce and omnichannel strategies
• Analytical mindset with the ability to turn data into action
• Proven ability to work cross-functionally and drive results
• Strong communication skills—you can tell a story and sell an idea
• Bachelor’s degree required; MBA is a plus

Why This Role

• High-visibility, high-impact role with real ownership
• Opportunity to build, test, and scale in a growth-focused business
• Fast-paced, entrepreneurial environment where ideas actually get implemented
• A chance to shape the future of a category—not just manage it