Log In
Sign Up
Prologue is partnering with an early stage B2B SaaS company in the Higher Education space to help hire their first Product Marketing Manager.
This is a high impact role for someone who has lived inside Higher Ed SaaS and knows how to translate product value into pipeline from the ground up.
This role is ideal for a builder. Someone who thrives in ambiguity, moves fast, and wants ownership across positioning, messaging, and demand creation.
Requirements
• 5+ years of experience across Product Marketing and/or Demand Generation in B2B Higher Ed SaaS
• Direct experience marketing to Higher Education institutions
• Proven success owning positioning, messaging, and pipeline creation
• Hands on experience with paid media, lifecycle, email, and content strategy
• Strong GTM experience including launches, campaigns, and sales enablement
• Comfortable operating in an early stage startup environment with limited structure
Responsibilities
• Own product positioning, messaging, and go to market strategy
• Partner with Product and Sales to define ICP, personas, and value props
• Build and execute demand generation programs across inbound and outbound channels
• Lead product launches and drive adoption through full funnel campaigns
• Develop sales enablement materials including decks, battlecards, and collateral
• Manage and optimize paid acquisition, email, and campaign performance
• Track, report, and improve core metrics including CAC, CPL, and pipeline velocity
Compensation & Benefits
• OTE between $185K – $195K
• Equity package
• 401K
• Unlimited PTO
• Full benefits
• High visibility role with direct impact on company growth
If you are interested in learning more, apply to the LinkedIn vacancy and/or email matt@prologuerecruit.org with your updated resume.
